{"id":3027,"date":"2010-08-11T11:08:31","date_gmt":"2010-08-11T15:08:31","guid":{"rendered":"http:\/\/www.propertyshark.com\/Real-Estate-Reports\/?p=3027"},"modified":"2025-07-07T10:24:28","modified_gmt":"2025-07-07T07:24:28","slug":"mercedes-benz-pays-189-7-million-for-new-manhattan-dealership","status":"publish","type":"post","link":"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/","title":{"rendered":"Mercedes-Benz Pays $189.7 Million for New Manhattan Dealership"},"content":{"rendered":"<p>Mercedes-Benz USA has paid $189.7 million for 330,000+ square feet of retail and office space at 770 eleventh avenue, a deed recorded last week shows.<\/p>\n<div id=\"attachment_3038\" style=\"width: 310px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-3038\" class=\"size-medium wp-image-3038\" title=\"Mercedes-Benz-Manhattan\" src=\"http:\/\/www.propertyshark.com\/Real-Estate-Reports\/wp-content\/uploads\/sites\/98\/2010\/08\/Mercedes-Benz-Manhattan-300x180.jpg\" alt=\"Mercedes-Benz-Manhattan\" width=\"300\" height=\"180\" \/><p id=\"caption-attachment-3038\" class=\"wp-caption-text\">Rendering of the new Mercedes-Benz dealership | Spector Group via The NY Times<\/p><\/div>\n<p>The space will host the German automaker&#8217;s new flagship dealership in Manhattan. It is the first and only company-owned dealership in the US and it is expected to set the standard for newly built Mercedes dealerships around the US, according to the architecture firm <a href=\"http:\/\/www.spectorgroup.com\/\" target=\"_blank\" rel=\"noopener\">Spector Group<\/a>.<\/p>\n<p><a href=\"http:\/\/www.nytimes.com\/2010\/01\/06\/realestate\/commercial\/06mercedes.html?pagewanted=1&amp;_r=2\" target=\"_blank\" rel=\"noopener\">NY Times<\/a> reported earlier this year that the dealership will be part of a 900-unit residential development, called The Clinton Park.\u00a0 According to the same source, the project&#8217;s developer, Tow Trees Management, has obtained financing ($90 million) only for the dealership, while the residential side will be completed as soon as the rental market rebounds and financing is made available.<\/p>\n<p>The exact size of the commercial space is 339,413 square feet, according to the building&#8217;s condo declaration. That makes the price per square foot to be just shy of $560.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3043 \" title=\"VOLKSWAGEN GROUP OF AMERICA\" src=\"http:\/\/www.propertyshark.com\/Real-Estate-Reports\/wp-content\/uploads\/sites\/98\/2010\/08\/VW-Audi-Manhattan-storefront-11-12-09-300x170.jpg\" alt=\"Volkswagen\/Audi Dealership on 11th Avenue\" width=\"300\" height=\"170\" \/><\/p>\n<p>It&#8217;s the second German automaker to invest over $100 million in a new dealership on 11th Avenue in less than a year. In November 2009, <a href=\"http:\/\/media.vw.com\/events\/volkswagen-group-of-america-invests-125-million-for-new-dealer-storefronts-in-new-york-city\" target=\"_blank\" rel=\"noopener\">Volkswagen Group of America<\/a> announced a $125 million investment in a new Volkswagen\/Audi dealership just two blocks north of the new Mercedes dealership, at <a href=\"https:\/\/www.propertyshark.com\/mason\/Property\/16913\/802-804-11-Ave-New-York-NY-10019\/\" target=\"_blank\" rel=\"noopener\">802 11th Avenue<\/a>.<\/p>\n<p>Volkswagen paid $84.35 million for a 228,000* square-feet building, or $370 per square foot.\u00a0 Volkswagen intends to invest another $41 million in renovating the building, according to a press release by CB Richard Ellis, the company who brokered the deal.<\/p>\n<p>* Note: Both Volkswagen and CB Richard Ellis announced the new showroom as having 265,000 square feet. Our records show the building to have 228,000 square feet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mercedes-Benz USA has paid $189.7 million for 330,000+ square feet of retail and office space at 770 eleventh avenue, a deed recorded last week shows. The space will host the German automaker&#8217;s new flagship dealership in Manhattan. It is the first and only company-owned dealership in the US and it is expected to set the&hellip;<\/p>\n","protected":false},"author":67,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[376],"tags":[288,287,177,285,286],"class_list":["post-3027","post","type-post","status-publish","format-standard","hentry","category-new-york-commercial-real-estate","tag-11th-avenue-commercial-space","tag-audi","tag-commercial-properties","tag-mercedes","tag-volkswagen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mercedes-Benz Pays $189.7 Million for New Manhattan Dealership - PropertyShark Real Estate Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mercedes-Benz Pays $189.7 Million for New Manhattan Dealership\" \/>\n<meta property=\"og:description\" content=\"Mercedes-Benz USA has paid $189.7 million for 330,000+ square feet of retail and office space at 770 eleventh avenue, a deed recorded last week shows. The space will host the German automaker&#8217;s new flagship dealership in Manhattan. It is the first and only company-owned dealership in the US and it is expected to set the&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/\" \/>\n<meta property=\"og:site_name\" content=\"PropertyShark Real Estate Blog\" \/>\n<meta property=\"article:published_time\" content=\"2010-08-11T15:08:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-07T07:24:28+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.propertyshark.com\/Real-Estate-Reports\/wp-content\/uploads\/sites\/98\/2010\/08\/Mercedes-Benz-Manhattan-300x180.jpg\" \/>\n<meta name=\"author\" content=\"PropertyShark Staff\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"PropertyShark Staff\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Mercedes-Benz Pays $189.7 Million for New Manhattan Dealership - PropertyShark Real Estate Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/","og_locale":"en_US","og_type":"article","og_title":"Mercedes-Benz Pays $189.7 Million for New Manhattan Dealership","og_description":"Mercedes-Benz USA has paid $189.7 million for 330,000+ square feet of retail and office space at 770 eleventh avenue, a deed recorded last week shows. The space will host the German automaker&#8217;s new flagship dealership in Manhattan. It is the first and only company-owned dealership in the US and it is expected to set the&hellip;","og_url":"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/","og_site_name":"PropertyShark Real Estate Blog","article_published_time":"2010-08-11T15:08:31+00:00","article_modified_time":"2025-07-07T07:24:28+00:00","og_image":[{"url":"http:\/\/www.propertyshark.com\/Real-Estate-Reports\/wp-content\/uploads\/sites\/98\/2010\/08\/Mercedes-Benz-Manhattan-300x180.jpg","type":"","width":"","height":""}],"author":"PropertyShark Staff","twitter_card":"summary_large_image","twitter_misc":{"Written by":"PropertyShark Staff","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/","url":"https:\/\/www.propertyshark.com\/Real-Estate-Reports\/2010\/08\/11\/mercedes-benz-pays-189-7-million-for-new-manhattan-dealership\/","name":"Mercedes-Benz Pays $189.7 Million for New Manhattan Dealership - 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