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  1. Commercial Properties
  2. VA
  3. Richmond
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For Sale

Shoetree

307 E Broad St, Richmond, VA 23219

Prime Redevelopment Opportunity in Downtown Richmond Located in the heart of Richmond’s vibrant Arts and Cultural District, 307 East Broad Street offers a rare opportunity to redevelop a historic three-story retail building in the City’s B-4 Central Business District. This 6,630-square-foot structure sits on a 0.083-acre parcel and is ready for transformation—ideal for a mix of retail, office, and residential uses. Originally built in 1940, the building is offering creative flexibility for developers or owner-users. Although currently in shell condition, the property is a blank canvas for high-impact adaptive reuse or modern mixed-use redevelopment. Zoned B-4, this property allows for unlimited building height, a minimum three-story requirement, and encourages dense, transit-oriented development. Ground-floor commercial use is required on major corridors like Broad Street, aligning perfectly with retail, dining, gallery, or boutique concepts—while upper floors can support residential or office uses. Located within both a Richmond Enterprise Zone and a CARE Program District, this property may qualify for city incentives. RVA Facade improvement program: This is a strategic location within walking distance to VCU, the Convention Center, Jackson Ward, and Bus Rapid Transit (Pulse) stations—ideal for businesses and residents alike seeking access, culture, and visibility in one of Richmond’s most dynamic corridors.Zoned B-4, this property allows for unlimited building height, a minimum three-story requirement, and encourages dense, transit-oriented development. Ground-floor commercial use is required on major corridors like Broad Street, aligning perfectly with retail, dining, gallery, or boutique concepts—while upper floors can support residential or office uses. Located within both a Richmond Enterprise Zone and a CARE Program District, this property may qualify for city incentives. RVA Facade improvement program: This is a strategic location within walking distance to VCU, the Convention Center, Jackson Ward, and Bus Rapid Transit (Pulse) stations—ideal for businesses and residents alike seeking access, culture, and visibility in one of Richmond’s most dynamic corridors.

Key features

  • Active ground-floor uses (like retail or restaurants) are required on streets such as East Broad Street to keep the street lively.
  • Building Regulation
  • Define the urban center with dense, transit-oriented development.
  • Design & Use Requirements
  • Encourage redevelopment and placemaking by using currently underutilized space (like surface parking lots).
  • If residential units are included on street-oriented commercial frontage:
  • Improve the streetscape and enhance public safety through active, pedestrian-friendly environments.
  • Minimum height of three stories to maintain density and scale.
  • Mixed-use character is emphasized: combining residential, commercial, and service uses.
  • No maximum height, encouraging vertical growth.
  • The ground floor must include at least one-third or 1,000 sq ft (whichever is greater) of non-residential principal uses.
  • These uses must have a minimum depth of 20 feet across the entire street frontage, except for access points.
Want more info on this listing?

Reach out to the broker for more info on lease terms and amenities

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Contacts

broker
Sean Yoon

Joyner Commercial

Building Details

  • For Sale $670,000
  • Property Type Retail - Street Retail
  • Property Size 6,630 SF
  • Lot Size 0.08 Acre
  • Year Built 1940
  • Date Updated Dec 4, 2025

Getting Around

  • Walk Score ®

    Walker's Paradise (98)
  • Transit Score ®

    Good Transit (64)
  • Bike Score ®

    Very Bikeable (85)
Powered by Walk Score ®

Location

  • City Richmond, VA
  • Neighborhood Richmond City Center
  • Zip Code 23219
  • Market Richmond Tidewater
  • Map
  • Street

Points of Interest

Exxon

0.91 miles

Kroger

1.17 miles

Citgo

1.33 miles

Shell

1.35 miles

BP

1.49 miles

ChargePoint

1.87 miles

EVgo

2.76 miles

Libbie Mill Charger

4.44 miles

Tesla Supercharger

4.78 miles

Convention Center Parking Deck

0.08 miles

2 Hour Parking

0.11 miles

2nd & Grace St Garage

0.11 miles

Lanier Parking

0.16 miles

Parkway Park

0.17 miles

Richmond Marriott Downtown Parking

0.21 miles

YMCA Parking

0.23 miles

Main Street Centre Parking Deck

0.24 miles

7 North 8th

0.36 miles

Fine Food Market

0.64 miles

Urban Farmhouse VCU

0.67 miles

Ram City Market

0.84 miles

Kroger

1.18 miles

Camden's Dogtown Market

1.27 miles

Farm Fresh

1.32 miles

Whole Foods Market

1.56 miles

The Market at 25th

1.57 miles

Community Supermarket

1.68 miles

307 E Broad St Listing Summary

  • What is the asking price at Shoetree?

    Shoetree is currently listed for sale at Contact for pricing.

  • What is the total size of Shoetree?

    Shoetree has a total of 6,630 square feet.

  • What is the year built for Shoetree?

    The year built for Shoetree is 1940.

Contact Listing Broker
broker
Sean Yoon

Joyner Commercial

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