Horizon Plaza | Appleton, WI

Appleton is the county seat of Outagamie County in the beautiful Fox River Valley. Located only 30 miles south and west of Green Bay and just north of Lake Winnebago. It's a growing community with a strong economy, home to businesses such as Thrivent Financial and Miller Electric. It is also home to the second largest mall in Wisconsin, the Fox River Mall. Downtown Appleton is home to hundreds of distinctive shops, restaurants, and coffee shops as well as the Fox Cities Performing Arts Center and Trout Museum of Art.Great Tenant Mix - This dynamic retail property is anchored by Marshalls and Home Goods and includes a mix of local and national tenants, most of which are long-term and well-established. There is just one vacant unit, providing value-added potential. Strategic Retail Location - Shadow-anchored by a top-performing Walmart—ranking in the top 7% nationally and the top 2% statewide—this property benefits from exceptional exposure to consistent foot traffic. Located along busy Calumet Street, it sits within a vibrant retail corridor with excellent visibility and high daily traffic counts. Established Regional Market - Appleton is a key city within the Fox Cities, a dynamic regional market of over 406,000 people in northeastern Wisconsin. As the sixth-largest city in the state, Appleton benefits from the economic strength of the broader metropolitan area. Great Demographics - Located only 30 miles south and west of Green Bay and just north of Lake Winnebago. Appleton's population has been consistently growing for decades. The area within a ten-mile radius of the property has a population exceeding 250,000, with an average household income of over $105,000. Market Advantage - The Appleton retail market currently has a very low vacancy rate of 1.1%. The large 9+ acre property has great visibility, easy access, ample parking, and valuable underlying real estate.